Whether you’re already running a Hypnobirthing business or thinking about becoming a hypnobirthing teacher, there are a few patterns I see again and again as a teacher trainer and business mentor with over a decade of experience in this industry.

And honestly, I’ve done them too!

These are the things Hypnobirthing teachers tell me they wish they’d done sooner…

1.Starting before they felt ready

One of the biggest mistakes in any baby business is waiting.

Waiting for:

- the right time

- the perfect website

- more confidence

But the thing is… we can also feel more ready! Now is as good time as any.

When I started my own hypnobirthing business, I felt like I couldn’t properly talk about it until everything looked “professional.” But actually if I’d have started talking about what I did sooner, the sooner I’d have had clients.

Confidence doesn’t come first. Confidence comes from the action.

 2.Charging what you’re actually worth

This is s...

If you’re thinking about training as a hypnobirthing teacher but you have a baby (or toddlers… or a baby AND toddlers), the same thought usually pops up:

“How on earth would I fit it in?

I hear this all the time.

Women often discover hypnobirthing during pregnancy, have an incredible birth experience and feel this pull to share it with others. But then reality kicks in. Life with little ones is busy, unpredictable and often exhausting.

So the idea of starting something new can feel impossible!

But here’s something interesting. Many of the women who train with Love Your Birth actually start during maternity leave or while raising young children!

Not when life is quiet. Not when everything is perfectly organised. Actually, right in the middle of busy family life!

I asked four of my graduates what it was really like training while mothering babies. Their answers might surprise you…

“I finally felt like I’d found myself again”

When Danielle Springhall d...

Thirteen years ago, I became a mum and everything shifted. Happy 13th birthday, Harris!

The career I’d worked so hard for suddenly felt heavy. Stressful.

Like the very thing that was going to take me away from the baby I’d just fallen completely in love with.

Those early months on maternity leave gave me space to think in a way I never really had before.

Who was I now?

And what did I actually want my life to look like?

Becoming Harris’ mum surprised me more than I can put into words.

The pull to be with him,  to watch him grow- was stronger than anything I’d ever felt.

And yet… how could I do that while leaving the house at 7.30am and getting home at 5pm every day?

I tried. For a short while.

He hated nursery.

I felt constantly torn.

Exhausted.

Like I was doing a rubbish job everywhere — at work and as a mum.

Maybe you recognise that feeling.

Being pulled in every direction and never quite feeling like you’re enough anywhere.

We later learned that Harris’ highly sensi...

If you’ve ever finished a free Hypnobirthing taster, trial class or masterclass and thought, “That was lovely… but no one booked!”- you’re not alone.

I’ve heard other brilliant hypnobirthing instructors tell me the same: “Taster sessions just don’t work for me.”

But here’s the reality…  it’s rarely that Hypnobirthing tasters don’t work. It’s that a few small but powerful ingredients are missing.

In this blog, I’ll share the biggest mistakes I see people make with their Hypnobirthing taster sessions and how you can tweak yours to turn them into genuine booking-boosters. So, get ready to plan your best ever Hypnobirthing taster session with these tips!

1/ Stop Cramming So Much In

In our early days, we all do it - try to squeeze an entire course into an hour.

I remember talking at lightning speed through breathing, hormones, affirmations and birth positions, thinking ‘the more I give, the more impressed they’ll be.’

But that’s not how the brain works.

When ...

So many of us who train to become Hypnobirthing teachers dream of running our own group classes one day. 

There’s something magical about the buzz of a group - the shared laughter, the sense of community, the energy in the room as parents prepare together. And of course, it’s also a wonderful way to make your time go further and boost your income. 

Let’s do a bit of group course maths for fun. 

Imagine you’re running a group Hypnobirthing course across three Saturday mornings, 9.30am -12.30pm. You charge £250 per couple and have six couples booked on. That’s £1,500 in earnings - minus your venue, resources and a few biscuits for tea break. Not bad for three mornings doing something you love! 

It’s no wonder group courses are a goal for so many Hypnobirthing Instructors when they take the plunge to become a Hypnobirthing Teacher. But as exciting as they are, setting them up can come with a mix of nerves, overthinking and “what if no one books?” moments. 

To give you a r...

Pregnancy can be a time of anxiety as well as joy and midwives often see firsthand how preparation shapes the birth experience.

More and more midwives are choosing to train as Hypnobirthing teachers so they can give parents skills that transform labour from something to endure into something to embrace. Not only does this enhance their skills as a midwife but it can also provide as fantastic extra income from something that they already have so much understanding of.

Here, three of our incredible graduates share their journey of midwife to Hypnobirthing instructor and why it’s made such a difference.

Meet Bronwen Kenward:

Can you share a little about your background as a midwife?

I've been a midwife for 13 years now, and during that time l've worked across all areas of maternity care. For the past 11 years I've been a community midwife, which I absolutely love. It's such a privilege to support families throughout their pregnancy, to be part of such a significant chapter ...

If you’re thinking about becoming a Hypnobirthing teacher, maybe you’re imagining the joy of helping expectant parents have empowering births. Or you’re dreaming of the flexibility and freedom that running your own baby business can offer.

But if you’re like many aspiring Hypnobirthing teachers, you might also be wondering:

Will I make enough money? Is this business sustainable? How will I stay motivated if the income fluctuates?

These are completely normal questions.

Having run a thriving baby business for over a decade and raising four kids alongside it, I get it.

I want to share something really important with you:

Being a successful Hypnobirthing teacher isn’t just about the money BUT money absolutely matters.

Yes, Money Matters. Ambition Is Healthy.

Let me be clear: wanting to make a good income from your Hypnobirthing business is not only okay- it’s essential for so many of us. If you want your business to be sustainable, to grow and to support you...

You’re thinking of training as a hypnobirthing teacher. You’re mind is whirling with ideas and your heart is full of excitement. You can’t wait for that first message saying “I did it. Hypnobirthing helped me so much. Thank you.”

Then, you make the “mistake” of opening Instagram.

And there they are- other hypnobirthing teachers. Not just one… but several. All within a 20-mile radius of you.

Beautiful websites. Gorgeous graphics. Classes that look so polished and you start to wonder:

“Do I even stand a chance?”

“Why would anyone choose me?”

“The market is saturated”

Let me stop you right there.

That feeling? Totally normal. Every single one of us, even the ones who now run sold-out courses have had those thoughts.

But here’s the thing…

Having more hypnobirthing teachers in your area is not a threat- it could be a HUGE opportunity

Let me take you back a few years.

I was sitting in the car park before a Baby Sensory class with my youngest. S...

Running a hypnobirthing business is one of the greatest adventures you can go on but it’s not all wins. Some of the lessons I’ve learned came with a price tag and I want to share them here so that maybe you can learn from my experience without having to make the same mistakes.

So, let’s dive into my worst investments I’ve made in my hypnobirthing business and the best ones too.

 The Worst Investments I’ve Made

1/ Throwing Money at Google Ads Without Knowing What I Was Doing

I once spent hundreds of pounds on Google Ads because I thought, “If I pay, I’ll be at the top of search results and I’ll get more clients for my hypnobirthing business.” Simple, right? Wrong.

I had no clue how to run a successful ad campaign. I didn’t know how to measure what was working or if anything was working at all. Unsurprisingly, I didn’t see a meaningful increase in bookings.

Let me be clear Google Ads are not a waste of money. But I wasted my money because I didn’t understand how t...

Think you have to be a midwife or a Hypnotherapist to become a Hypnobirthing Teacher? Holly proves this all wrong as she changes career from Elsa to Hypnobirthing instructor. 

At Love Your Birth our students and graduates come from all different backgrounds and professions from engineers, beauty therapists, accountants to party princesses! 

And guess what? They always bring transferable skills, even if they don't know they have any! 

Holly Hay from Worcester was once a party princes, dressing up in glittering gowns and sparking tiaras but she has since swapped fairy tales for birth tales and become a successful Hypnobirthing Teacher, training with Love Your Birth. 

Holly shares with us why she made the change, how it's working for her and the skills that she's been able to bring across. 

A day in the life of a party princess:

Holly spent most weekends as various Disney princesses, mostly Elsa, entertaining children at their birthday parties or one-to-one visits at their...